The Pod offers a new approach to the traditional advertising agency. We work as an efficient unit, so you get the ultimate return on your investment. No more nickel and diming you for each person working on your account; you’re hiring a Remote CMO who happens to have an entire marketing and communications team at her disposal.No matter what your company’s size, you’ll enjoy the benefits of executive-level strategic thinking with a dose of childlike enthusiasm.
Here’s a quick overview of our services:
Your Remote CMO is your on-call executive. Working with your goals in mind, the Remote CMO leads the creative team, while interfacing directly with you or your designated point person within your organization. The Remote CMO delivers results. Engaging the Remote CMO means you also receive all the services below, but each of these services can also be packaged separately single project work.
We build marketing plans with purpose. Our goal is not to deplete your marketing budget: We’re here to grow your business and your bottom line. Together, we’ll create a road map to success, and we’ll celebrate the milestones along the way with you. We utilize the innovative DIVE process to build a brand around your cultural identity and unique story.
The Pod includes a group of MVPeas who special in juggling deadlines, multiple projects and long-term initiatives involving multiple teams and varying budgets. Who needs the hassle? They THRIVE on the hassle, so let us “keep the balls in the air” for you.
In 1941, wrist watch company Bulova aired the first-ever TV commercial. It cost $9 and was 10 seconds long. In 2006, a video of an angry cat got over 54 million views. Our trained filmmakers can deliver either of those projects — and everything in between. It WILL cost more than $9 … unless we really like your cat.
Our graphic design team will turn the “ordinary” into “extraordinary.” A strong brand identity combines art and science. You don’t want your campaigns to simply look pretty: You need them to persuade your market to react. Our expert team understands what drives consumers to respond.
Compelling call to action in 140 characters? Nailed it. Tagline so good you’ll want it engraved on your tombstone? Done. Titillating website copy that makes your remote data storage backup systems with SSL-encrypted server thingies just FLY off the shelves? We’ll do what we can. Our writers have worked for Hollywood studios! TV shows! Radio stations! Restaurants! Starbucks! (As baristas, not copywriters.) Word.
You have a story to tell. It’s interesting and powerful, and the public deserves to hear about it. Wouldn’t it be nice to have a team of communication experts spreading the word about you through traditional and social media on a regular basis? No one will do it better. Trust us; we learned how to brag from a Southern mama.
Social Media Management
Content is king … and queen — and everything in between. We can help you identify the right social media channels for your message, craft compelling content, build successful promotions and distribute content in the way that will build and engage your audience and build your business. Our content marketing plans have a proven track record and allow our clients complete control of their message while removing the burden of facilitating that message. (We do all the work.)
We tried to let our adorable nerds write this part, but we couldn’t understand. They make GREAT websites. They make websites so smart and so simply designed that even our copywriters can update them. (Hey! We resent that! – Copywriters.) We will build a site that not only meets your needs, but allows you to update it yourself, improve it along the way, and evolve and/or grow over time. It will align with your brand identity and provide full-functionality to grow your business.
From traditional print, TV and radio buys to ad buys for Facebook, Google and Yahoo, we can help you allocate your budget and strategically place your dollars.
A part of every branding process is a thorough investigation of the market, your history within it, and the attitudes that drive your customers’ buying habits. We can facilitate focus groups, analyze market trends, conduct spot surveys on demand and provide you with the data you need to make strong marketing decisions.
We know how to throw a party. We also know how to manage a conference, facilitate strategic planning, launch an open house and celebrate the release of an album. From brainstorming innovative themes to parking cars, The Pod has you covered.